screw the status quo. we need change and we need it now. we need not a leader who plays with words and public funds. we need not a leader whose years of service fall under the 'fiction' category. we definitely need not a leader who knows nothing. we require a leader who has conviction, who has the guts to change the seemingly unchangeable. we need... to prepare for 2007. Now.

Wednesday, March 10, 2004

Kinse Años

I don't know about the Napoleon ad thingy... sometimes, I think the moralists of our country exaggerates on responding to certain issues requiring their... shall we say, reaction. Kaya lang, this time, they may be right. The ad that says "Nakatikim ka na ba ng kinse años?" may be a little too... well, suggestive. Let us remember, people, that we have to put context whenever we interpret or find the meaning of a particular statement. Although it is true that "Nakatikim ka na ba ng kinse años?" is in itself not saying anything about sex scandals or abusing women, specially young ones. But you see, we are in the Philippines, and it is quite obvious that the statement, as used in layman's context, may mean more than it literally means. Otherwise, it won't be considered as something that would catch big attention coming from the product's consumers (as for Napoleon Brandy's, MEN, of course) and so fulfilling the ad's purpose. This is a reminder to the media that we have to REALLY BE CAREFULL of what ideals we are presenting to the society if would like to stay firm in the business.

As for Lyndon Gregorio's ad for his Beerkada series... well... it sounds sexy... and since Lyndon promised me a free Beerkada shirt, so ok lang. teeheehee... ;-p


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